Press Release:

FOR IMMEDIATE RELEASE

Reserve Your Cypress Festival Booth Space Now!

Get ahead of the pack and reserve your space at the 2012 Cypress Community Festival, to be celebrated this year on Saturday, July 28, at Oak Knoll Park in Cypress. There are available openings for Craft/Artisan, Non-Profit Organization Game, Non-Profit Organization Information, Non-Profit Organization Food, and Independent Specialty Corner booths. Each outdoors space is 10′x10′. Preferred location booths sold out early last year, and ALL booths were sold out even before the application deadline. Attendance for 2011 was estimated to be in excess of 30,000 people, making this Orange County’s largest one-day festival.

You can download and print an application form in under two minutes by visiting the festival’s website, http://www.cypressfestival.com. Simply click on “Vendor Information” in the Main Menu to the left of the page, and then select “2012 Booth/Vendor Info & Application”.

Booth categories and fees are as follows: Craft/Artisan – ONLY hand-crafted or artistically altered by the vendor. NO FOOD. $60.00 for a Cypress resident, $55.00 for a Cypress Resident Senior (60 and over), and $65.00 for a non-resident. Game – Non-Profit Organization; $55.00 for a Cypress resident, $65.00 for a non-Cypress-based organization. Information – Non-Profit Organization; $30.00 Food – Non-Profit Organization; $55.00. There is an additional $40.00 charge per outlet, for a total of 20 amps. The vendor must provide at least one 50′ heavy-duty extension cord. Generators are prohibited. Independent Specialty Corner – $75.00. A home-based business that does not have a storefront, retail location, kiosk, free-standing machine, vendor cart, etc. nor is affiliated with any commercialized or logoed entity. Anything other falls under the category of Commercial and would need to contact the Cypress Chamber of Commerce Office at 714-827-2430. After June 26, only cash or money orders will be accepted. The application deadline is July 14. For further information, call 714-827-2430, or visit the Cypress Festival website.

 Caption: The Marshmallow Blaster was a crowd favorite at last year’s Cypress     Community Festival. Courtesy photo.

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ivoke Adds Channel Partners to Expand Value Proposition through the Delivery of Personalized Merchandise, from iPad Covers to Tote Bags 

SAN CLEMENTE, Calif. – Mar. 27, 2012 – ivoke™, the personalization division of Liberty Synergistics, is pleased to announce partnerships with Her Interactive, a leading video game developer and publisher  known for its Nancy Drew mystery adventures games and apps, and RitzPix, a leading online imaging site that offers print services, online storage and personalized photo gifts. ivoke meets the varied needs of each channel partner, giving brands the ability to provide customers with new forms of self-expression, whether it be personalized photo gifts or merchandise customized with their favorite Nancy Drew games.

ivoke ensures brand continuity for partners such as Her Interactive through seamless integration with the ivoke ecommerce platform. Her Interactive can now engage its audience by offering customizable Nancy Drew game products through a skinned site. Her Interactive users can choose designs from their favorite Nancy Drew  game images or characters to create personalized merchandise, including iPhone cases, iPad covers, apparel, mugs, tote bags and pillow case covers. ivoke handles all product fulfillment, allowing all orders to  be produced and shipped to consumers in as few as 48 hours.

“We’re very excited to offer fans of our award-winning adventure series Nancy Drew game-based branded merchandise and gifts,” said Jared Nieuwenhuis, director of marketing, Her Interactive. “Our goal is to always meet the needs and expectations of our customers.  By partnering with ivoke, our fans can now purchase high quality merchandise of their favorite game title, cover art, quote or character.”

ivoke’s focus on empowering self-expression also aligns with another new channel partner, RitzPix, and its dedication to encouraging consumers to share, display and save all of life’s treasured memories. Through ivoke’s application programming interface technology and unique product offering, RitzPix.com customers can order custom merchandise incorporating their personal photos, and send these photos to print on a wide variety of merchandise, including an exciting new selection of iPhone covers, iPad cases, and aluminum high-definition wall décor.

By way of category management, specific to each channel partner, the ivoke team focuses on content that is appealing to each company’s customer demographic, and provides custom solutions that include delivery platforms via the web, mobile devices and kiosks. Liberty Synergistics’s 27 years as a supplier to the photo industry enables it to power the product fulfillment behind ivoke’s personalization technology platform. For more information about Liberty Synergistics and ivoke, visit www.ivokenow.com.

About Liberty Synergistics/ivoke™

Liberty Synergistics was founded in 1984, as a supplier to the imaging industry.  Doing business as Liberty Photo Products, the company rapidly evolved as the product line grew and diversified.  Liberty has expanded in recent years, through organic growth, a series of acquisitions and further diversification of the products it supplies, taking on the name Liberty Synergistics, Inc. in 2008. The company launched its personalization division, ivoke™ in 2011 to provide channel partners’ loyal followers with new forms of self-expression and the ability to memorialize life events. Through its divisions, Liberty currently serves national, regional, and independent retailers; mobile, web and kiosk application developers; and brand partners throughout the world looking for new revenue streams and new forms of self-expression for their loyal followers. For more information about Liberty Synergistics, please visit www.libertysynergistics.com and www.ivokenow.com.

About Her Interactive

Her Interactive is the leading mystery-maker and pioneer of fun and inspiring interactive entertainment. The company, with 24 awards to its name, designs, develops and publishes high-quality, mystery adventure games and apps, and is the world leader in the mystery games category. Her Interactive’s Nancy Drew games have sold more than 9 million copies. This success, in part, is buoyed by the ever-increasing numbers of girls and women becoming avid game players. Nancy Drew players now include moms who have introduced their daughters to the girl detective, making her one of history’s longest-running iconic figures spanning generations. As the number-one PC mystery franchise since 2004, unit sales of the Nancy Drew series have exceeded those of Harry Potter, Myst and Tomb Raider.

More information about the company and Nancy Drew games can be found at www.herinteractive.com.

Find Her Interactive on Facebook at www.facebook.com/NancyDrewPCGames, or follow Her Interactive on Twitter @HerInteractive.

About Ritz & Wolf Camera & Image
Ritz & Wolf Camera & Image is America’s premier retail destination for cameras and imaging. With a legacy of nearly 100 years, Ritz & Wolf Camera & Image is a leader in the exciting and evolving world of image technology. Always a leader in price and quality, Ritz & Wolf is ranked by Consumer Reports as a top five electronics store, and is the highest ranking destination for camera and imaging products based on service, product quality and buying ease. Ritz & Wolf Camera & Image is headquartered in Washington, D.C. and operates nearly300 stores in 36 states from coast to coast. RitzPix.com is the company’s online site for all imaging needs, and offers a range of products in one hour that is unrivaled anywhere in the world. Ritz & Wolf has dedicated its legacy to empowering consumers to share, display and save all of life’s treasured memories.

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 Image a leader who sends flowers to the spouses of every new hire to thank them for giving of their spouse’s time while he/she may have to work late once in a while, or a leader who has led and driven innovation and the overall strategic agenda, P&L and sales for entrepreneurial start-ups, multi-million dollar businesses, and Fortune 500 companies domestically and internationally.  Meet Rajeev Kapur…

CEO Opens U.S. Office and Furthers Company’s Efforts to Become the Standard in Sound with

Innovative Absolute 3D Sound Technology

IRVINE, Calif. – Feb. 29, 2012 – Sonic Emotion, the worldwide leader in Absolute 3D sound technology, is pleased to announce the addition of Rajeev Kapur to its executive team. With experience working in more than 20 countries, the seasoned high-tech executive brings expertise in B2B and B2C operations, business development, online sales, marketing and distribution. As CEO of Sonic Emotion, Kapur will oversee global operations and further the company’s efforts to become the international standard in sound with its innovative Absolute 3D sound technology. As part of the company’s expansion, a new U.S. headquarters has been established in Irvine, Calif., located at 4000 MacArthur Boulevard, Suite 900, in Newport Beach. The U.S. headquarters adds to the company’s locations already established in Zurich, Switzerland; Paris, France; Tokyo, Japan; and Hong Kong, China.

Kapur’s work over the years has earned him recognition and accolades at companies ranging from Dell USA and Dell China, to Gateway and SmartHome/SmartLabs. He was named Manager of the Year at Dell and built SmartHome/SmartLabs into the Best Place to Work in Orange County, as awarded by OC Metro Magazine.

Kapur earned a bachelor’s degree in International Business from California State University-Fullerton. He is a member of the Young Presidents’ Organization, The Indus Entrepreneurs, and serves as chairman of Greenwala, Inc., a social networking and media company focused on building community, content and commerce.

Under the leadership of Kapur, Sonic Emotion is backed by a team of experts in international business, technology, audio and engineering. Sonic Emotion is not only committed to quality and innovation, but also culture. Kapur is a highly sought-after expert for his insight into establishing a winning company culture, turning failing businesses around, building international teams, and breaking into new markets.

Founded by audio experts, Dr.-Ing Renato S. Pellegrini and Dr. sc. techn. Matthias Rosenthal, Sonic Emotion’s Absolute 3D technology is currently used in sound bars, smartphone and tablet docking stations, and will soon be available in a multitude of consumer electronics devices. In January 2012, Sonic Emotion unveiled its first consumer app, Headquake^®, and was an honoree for the Consumer Electronics Show Innovations Award. For more information, visit www.sonicemotion.com.

About Sonic Emotion

Founded in 2002, Sonic Emotion is the world leader in 3D sound entertainment for consumer electronics and professional applications. Beginning with the sound technologies originally developed for large venues, Sonic Emotion holds a number of worldwide patents and is established as the leader in research and application of audio processing technologies. Recognized as the standard in sound, Sonic Emotion applied its expertise in the field to offer a scaled down version of the technology to meet the demands of consumers. Sonic Emotion Absolute 3D solutions have been included in a growing number of home entertainment electronic products sold worldwide including sound bars, towers, DAB radios, docking stations and mobile phone applications. Sonic Emotion’s first consumer mobile app, Headquake, launched in January 2012 as the listening experience on the go. For more information, visit www.sonicemotion.com.

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